7.16.2012

UBC-TV Urban Broadcasting to Launch New Urban LifestyleCable Network - Signs National Cable and Satellite Distribution Deals:

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by Gloria Dulan-Wilson

I met Peggy Dodson at the beginning of 2011, at a time when she was in the middle of the formulation of the UBC-TV Cable Network. Over the course of the year we played a game of sporadic telephone tag. I would call her and get her voice mail. Weeks later she'd call me back and get mine.

It was probably because she was busier than a one-armed paper hanger designing and developing a new Television Network, showing that Oprah Winfrey is not the only diva genius mogul amongst us.

My last conversation with Peggy was specifically about the fact that she's working on putting together a TV network. And if the following press release, and the recently held reception by AAWIC (African American Women In Cinema) is any indication, she's done it beautifully, and we are the beneficiaries of her vision and hard work.

It's great to know that yet another Black owned and oriented network has joined the pantheon. We have to support her, Oprah Winfrey Network (OWN); Centric, BET, and now UBC. No excuses!!

Urban Broadcasting Company, a Harlem-based broadcast multi-media company has just signed national cable and satellite distribution deals to launch a new Urban Lifestyle cable network, entitled UBC-TV.

It will produce original urban lifestyle content that will be distributed over multiple platforms, including cable, VOD, set-top boxes; mobile, wireless devices, social media and other platforms.

UBC-TV Network will be a producing network that will have its own UBC Originals, including news, entertainment, business, fashion, health, fitness, sports, education, cooking, live concerts, talk shows, and UBC-TV specials.

Phase II of the programming roll out will include film, comedy, music, history, drams and a different approach to the reality show format. UBC-TV's goal is to provide relevant, diverse, exciting and uplifting programming geared towards the underserved Urban Multi-Cultural market.

UBC-TV has teamed up with “Simply Me” to solidify distribution through Dish Network, Time Warner and Comcast. UBC-TV additionally has secured distribution through various independent distributors that will give it the prime time television presence, combining this with its video on demand (VOD) and mobile presence with a social media tie-in. This combination gives the viewers opportunities to watch and engage with UBC-TV programming on multiple platforms whenever they choose.

UBC will launch with its signature programming August of this year to over 50+ million households, with more distributions in the works.

Peggy Dodson, CEO, President and executive producer, stated: “The urban multicultural market is now mainstream and it is time our voices be heard, and that our stories are told by us. This is a dream come true that's been years in the making; but I also knew UBC's day would come. I am a big supporter of diversity and programming that reflects the real America; and all of the diverse cultures that make up this great country. UBC-TV will be making some bold moves in the market place. Social media will be an integral part of all of our programming. I am big on technology, and the future of television and technology is just in its beginning stages. There is so much more to come, and UBC-TV will, no doubt, be a part of that revolution.

Ms. Dodson's name is to thrive synonymously with media. She has paved her way to the leader's chair, having been in the entertainment industry for over 17 years as a recording artist, writer, producer, casting agent, and entrepreneur. She has a proven track record – great work ethic, and is considered a joy to work with, due to her personality and talent. She motivates those in her presence, and is considered a female powerhouse.

Krys Cameron, CEO of Simply Me says, “It gives me great pleasure to finally have the opportunity to work with Peggy and her media entourage. I think the public is going to be in for a well thought-out approach to entertaining media, with an edge on speaking to consumer needs. Advertisers are always looking for places to advertise, and UBC-TV is one of them, where they could finally place one of their hats. For both consumer and advertiser, UBC-TV intends to provide the repeat traffic without repeating shows nationally.”

In addition to the network, UBC-TV is planning to create a technology multi-media training school that will teach youth and adults in the inner cities how to get into the broadcasting and technology industries. The goal is to help educate and open doors to jobs and careers that will fuel the new economy.

For more info about UBC-TV Network, visit www.ubctvnetwork.com or info@ubcnetwork.com.

Kudos to Peggy Dodson for her vision and her capacity to bring it into reality. Make sure you demand it on Dish Network or your other carriers when the opportunity arises.

Stay Blessed &
ECLECTICALLY BLACK
Gloria Dulan-Wilson

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